You may already know what paid and sponsored Ads can do for your brand. If not, the following statistics will paint you a happy picture. Paid advertisements have a 200% ROI. They can increase brand awareness by a whopping 80%, and generate twice the number of visitors compared to SEO. It’s clear how important and […]
Top UI/UX Design Trends That Will Help Hook in Prospects Easily
Why Should Brands Invest in UI/UX Design? In this competitive market today, businesses largely depend on the online marketplace – their website and mobile app, to sell their products and services to their targeted, tech-savvy customers. In fact, to stick around in the prevalent market competition, the role of digital platforms in business growth cannot […]
How and Why Social Engagement Can Be the Key Differentiator to Your Business
Social engagement, also referred to as social involvement and social participation is broadly defined as one’s interaction with the working of a social group. It is measured in terms of the level of interaction, involvement, intimacy, and influence that a brand creates with an individual or group. Traditionally, social engagements predominantly took place offline, but […]
7 Tips on Connecting with your Social Media Audience
When businesses talk about social media marketing, it usually begins with identifying few common social channels, creating an account on each of them and then posting on them regularly. But connecting with social media audiences requires a lot more than simply posting. To begin with, you will need to identify your who your target audience […]
20 Social Media Post Content Ideas for your Social Profiles
Whether you are a creative person or marketing enthusiast, brainstorming and idea generation is something that you are certainly accustomed to doing. But it’s not something easy. Creative minds often face a block when conceptualizing social media content ideas for posts especially considering that as per reports, the global social media users have grown to […]
7 Essential Tips for Small Businesses to get started with Social Media
While the need for comprehensive social media strategies for businesses has been adopted by several conglomerates and modern day organizations, small businesses are still having a tough time adapting to social media marketing. In business, it is no longer enough to be a social media enthusiast – there are many of those. What’s needed is […]
2017 Social Media Checklist for SMART Marketers
2016 will be a year to remember in the history of social media. From major takeovers to unsuccessful mergers, from inception of newbies to surreal news and predictions – 2016 won’t be forgotten. As we waft towards a new start, the year 2017 assures to be another remarkable year for businesses, brands, consumers and social […]
Is it time yet? 5 clear signs you need to outsource marketing
Marketing is an essential component for businesses. It’s not that it has become significantly important today, it has been so since business first started and will be till we purchase and use items using cash. Selling your products and services gets a tad bit difficult when competition sets in. This is a reality and marketing […]
Social media perfection- Is it attainable?
Social media is on a roll today. The thirst to know more has only propelled the popularity of these networks. The undisputed leader in the heavyweight category that includes the big 4 has got be Facebook. With freshly released data that says Facebook has over 1.4 billion active users as of now, any detractors […]