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Email has long been a tried and tested tool for marketing There are very few mediums which come even close to the capabilities of the humble In its simplest form, it is direct, precise and gets the job…

Can you imagine the world without emails? Arguably, email is the most mature and widely-used interactive marketing tool in use Forrester Research surveyed over 250 interactive marketers to get a pulse on how they currently employ this marketing…

How creative can you get while writing about CRM software? What intriguing elements can you add to strategically position a Meeting Platform? How inventive can you be about a soap which is as useful as any other soap? Well, the…